Skepta has launched the first collection for his new clothing brand, Mains.

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After weeks of anticipation, Skepta has teamed up with Selfridges to release the first collection of his new clothing brand Mains. Despite multiple teasers being released on social media, the overall theme and style of the brand was yet to be defined. However, judging off the first release it seems that the brand is focused around higher-end ‘basic’ clothing. Continue reading to see the pictures from the collection…

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The Complete History of The Air Max 1

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On the eve of Air Max Day, Underline decided to focus the latest installment of our The Complete History series on the universally known Air Max 1. Introduced way back in 1987 by the legendary Tinker Hatfield, the Air Max one has grown to become on of the most recognized silhouettes in the industry and has been the inspiration behind an abundance of other Nike sneakers. Join us, as we explore the journey of this revolutionary product…

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Thames release their first drop of the Spring/Summer Season

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London-based brand Thames continues to establish themselves as an up and coming skatebrand with their first release of SS17 collection. Created by Blondey McCoy, Thames is beginning to break into the skating industry after being featured in the store windows of Palace’s flagship store. Their latest drop features a variety of graphic t-shirts, flannels, pull-overs and a set a pants. Continue reading for more information and looks at the release… Continue reading “Thames release their first drop of the Spring/Summer Season”

Palace release lookbook for their SS17 collection

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Palace have recently released their Spring/Summer collection for 2017. The collection features an old school 80s theme across its pieces and carries variety of different textures and graphics. The release date is set for February 24th in at Palace’s London Store and March 3rd at 11AM GMT online. Check out our favourite looks from the collection…

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Op-Ed: Trends That 2017 Is Dropping & Trends That It’s Copping

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With 2017 quickly approaching, it’s the perfect time to look back at 2016 to see what’s going be left behind and what’s going to continue to grow in the new year. Here’s our predictions…

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